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Leveraging Intellectual Property while Bootstrapping w/ Elana Bertram
Monthly office hours w/ Arlan and multiple experts
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Leveraging Your Intellectual Property When Bootstrapping
Introduction (2:23)
What to Expect (2:44)
IP as an Asset for Your Business (11:01)
Copyright Best Practices (8:43)
Investing in Trade Secrets (12:26)
Putting IP Assets to Work (15:38)
How to Respond to a Cease and Desist (9:22)
Best Practices for Joint Creation (7:33)
Anticipated Costs (11:24)
Litigation Cost Estimates (11:22)
Care and Feeding of License Agreements + Contact Elana (12:56)
Introduction
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